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    Home » Canon’s new V series cameras are built for TikTok, livestreams, and your inner director
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    Canon’s new V series cameras are built for TikTok, livestreams, and your inner director

    Lia EspinaBy Lia EspinaAugust 1, 20255 Mins Read
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    This event was all about celebrating the bold, the new, and the content-ready. Here’s to the community built on stories worth sharing.
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    If you’ve ever balanced your phone on a stack of books for a GRWM video or recorded a vlog while nervously checking if you’re still in frame, Canon’s new lineup might just change your life, or at least your content.

    Canon Philippines has officially launched the EOS / PowerShot V Series: a new family of cameras tailor-made for the modern-day content creator. The stars of the show? The EOS R50 V, the PowerShot V1, and the already-released PowerShot V10, all designed with the TikTok generation in mind, but with tools pro enough for even seasoned storytellers.

    Canon Marketing (Philippines), Inc. President & CEO Anuj Aggarwal kicked off the launch event with a warm welcome and inspiring message on empowering creators through innovation and accessible video-centric tools

    From smartphones to cinematic shots

    Most creators in the Philippines still rely on their phones to film everything from food reviews to livestreams. And while phone cameras have come a long way, there’s a limit to how far you can push smartphone video especially if you’re craving that cinematic touch or need better audio on the go.

    Canon sees this shift and raises it with an answer: dedicated video-focused gear that bridges the ease of a smartphone with the polish of professional-grade equipment.

    What’s in the V Series?

    Ready to shoot and share? The PowerShot V1’s vertical grip design fits perfectly in your hand while its flip-up screen and built-in stand let you set up the perfect shot every time. Compact enough for any adventure, powerful enough for professional content.

    • Canon EOS R50 V – Think of this as your DSLR’s cooler, video-savvy cousin. It packs a 24.2MP APS-C sensor (aka the same size used in many cinema cameras), 4K 60p livestreaming, a mic system with three-mic noise reduction, and no viewfinder to keep it light and handheld-friendly. It also supports vertical video and gimbal use, a dream setup for vloggers, TikTokers, and short-form storytellers. Pair it with Canon’s new RF-S14-30mm power zoom lens and you get silky zoom control with 15 speed options.
    @abuggedlife

    Took the #canonr50v out for a spin and came up with this short video after about 5 minutes of shooting b rolls from the garden. #canonphotography #canonr50 #inspirational #wellness #meditation

    ♬ original sound – A Bugged Life by Jayvee – A Bugged Life by Jayvee
    • Canon PowerShot V1 – Canon’s first compact camera made specifically for video. It has a large 1.4-inch sensor (bigger than most compacts), built-in 16–50mm zoom, subject tracking, ND filter, and an internal cooling fan that allows for marathon 6-hour recording sessions. Podcast taping? Livestreaming? Long-form filming? All set.
    • Both cameras support 10-bit Canon Log 3 for serious color grading—perfect for creators stepping up their post-prod game.
    With the EOS R50 V in hand and the flip screen showing just enough of the moment, we’re capturing the essence of Canon’s creator-first design: intuitive, compact, and always selfie-ready!

    And yes, Wi-Fi, Bluetooth, and direct PC streaming are all baked in. Because what’s a great video if it’s stuck on your SD card?

    A Creator-First launch experience

    Creators explored the built-in microphone capabilities and 4K video clarity of the PowerShot V1, making it the ultimate pocket-friendly companion for everyday content.

    Canon didn’t just talk the talk. They let creators walk the walk at the launch event in Midnight Dream Studios, Glorietta 1. Over 100 media personalities and creators, including Farrah Espina, Liana of Art and Plan Studio, Karl Patacsil, Jo Escultura, and Gab Altonaga, got to test the cameras in real-life content zones: from livestream setups and unboxings to GRWM corners and editing booths.

    Big smiles, bigger wins! Canon Marketing Philippines President and CEO Anuj Aggarwal and Consumer Information and Imaging (CII) Director Jian Liu awarded the early birds of the event with limited-edition Canon pins set!

    Canon’s Take: Tools for the next-gen storyteller

    JV Ruanto, Product Manager for cameras, sets the tone for our guests as he tackles about Canon’s new EOS / PowerShot V Series camera lineup made for creators, by creators.

    “Filipino creators have a strong enthusiasm for capturing life’s moments and producing engaging video content,” said Jian Liu, Canon Philippines Director for Consumer Information and Imaging. “With the EOS R50 V and PowerShot V1, they can enjoy a blend of portability, intuitive controls, and high-end performance. Whether they’re vlogging, livestreaming, or making short films, Filipinos can now tell their stories more powerfully, thanks to the reliability and innovation Canon is known for.”

    Price Check

    Here’s how much it’ll cost to upgrade your setup:

    • EOS R50 V (with RF-S14-30mm f/4-6.3 IS STM PZ lens) – PHP 56,998
    • PowerShot V1 – PHP 54,998
    • EOS R50 V Content Creator Kit – PHP 64,998
      (includes the wireless remote HG-TBR100 and mic DM-E100)

    All units are now available at Canon retail stores nationwide.

    If you want to step up from smartphone limits to cinema-level flexibility (with better sound, better color, and way more control) Canon’s V Series might just be your new creative companion.

    Creators, media partners, and the Canon Marketing Philippines team came together to celebrate the launch of the EOS R50 V and PowerShot V1—marking a new chapter in empowering storytellers with tools made for today’s creator landscape.

    Canon V Series content creator gear EOS R50 V PowerShot V1 vlogging cameras
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    Lia Espina
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    Multimedia Producer for PhilSTAR Tech. Lia is also a tech and lifestyle writer with over a decade of experience in making gadgets, games, and digital trends easy to understand. Most days, you’ll find her writing with a milk tea in hand and at least one cat supervising.

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