It’s not every day that an exhibition unfolds on a screen built for Saturday night Netflix. But beneath the muraled halls of Manila’s National Museum of Natural History, LG’s latest AI OLED TVs are brave enough to light up with immersive moving portraits of nature’s elemental drama in purples, yellows, and reds.
Timed with the country’s 127th Independence Day, LG Philippines unveiled both its new generation of OLED and QNED TVs, branded with the promise of “Affectionate Intelligence,” and an art-meets-technology collaboration with digital artist Isaiah Cacnio.
The centerpiece is Fragments, a series of video works that reinterpret the Philippines’ geological history through digital abstraction of tectonic forces and flowing magma.
Projected across multiple OLED displays in the museum’s Ayala Reception Hall, Fragments unfolds in three acts: Where Fire Begins, Stories in Stone, and What Breaks, Flows. Cacnio, the first Filipino motion graphics artist to exhibit in the National Museum, crafted these works using mathematical algorithms to generate organic movement and forms of volcanic flows, sedimentary textures, and aqueous currents rendered with a hypnotic pulse, and made vibrant by OLED’s unmatched contrast.
“There’s flow, even in fracture. And connection, even in separation,” said Cacnio at the launch, reflecting on the constant evolution of the archipelago and the resilience of its people.
For LG, this partnership is part of a broader mission to marry innovative tech with cultural preservation. The brand also marked the occasion with a ₱500,000 donation in display technology to the National Museum, continuing a relationship that began with its support of the museum’s opening in 2018. “When technology is thoughtfully integrated, it helps us connect, more deeply and with more people,” said museum director Jeremy Barns. “These new displays allow us to move from passive exhibits to immersive storytelling.”
At the forefront of the initiative were Mr. Nakhyun Seong, Managing Director of LG Philippines, Ms. Mayan Salapantan, LG Philippines’ Head of Corporate Marketing, and Mr. Yongwoo Park, LG’s Product Director for Media Solutions, bringing LG’s vision of technology as a cultural force into focus.
Adaptive Intelligence: Who’s watching what?
AI-powered TVs first appeared around 2018, with early models featuring picture upscaling and basic content recommendations. The sophistication of LG’s AI in the 2025 lineup now feels light-years ahead with the new LG OLED AI TVs that learn from viewers and evolve alongside them, as discussed by LG Philippines Product Manager for TV, Natasha Morano, and LG Philippines Marketing Communications Manager, AG Constantino
The lineup features the new AI Magic Remote that responds to individual voices, greeting users with personalized messages and switching profiles automatically. Apps can be rearranged to match the viewer’s habits, while AI-powered upscaling, object enhancement, and dynamic tone mapping give depth and texture to every frame.
How LG AI TVs fit into celebrities’ everyday lives
Among those test-driving these capabilities is TV host Robi Domingo, who describes his OLED G5 as his “co-conspirator” for movie nights at home, with AI Picture Pro bringing cinematic sharpness to his favorite classic films. Actress and gamer Bela Padilla puts her OLED C5 through fast-twitch gameplays in God of War and Hogwarts Legacy, where frame rates and fidelity matter as much as mood.
For volleyball star Mika Reyes, the Multi View feature of her OLED B5 lets Coach LA Tenorio, the sheer size and clarity of a 100-inch QNED transform game tape into a strategic tool. “It’s like being courtside, but with the ability to pause and rewind.”
In the gallery, on the court, or at home, LG OLED AI TVs are quietly reshaping how we experience the world beyond the screen.
Visitors can catch Fragments by Isaiah Cacnio at the Ayala Reception Hall, second floor of the National Museum of Natural History, throughout the month of June.
