AI has quickly become a central focus in both the smartphone and smart hardware industries. With the onset of 2025, the Gen Beta era has begun, driving rapid transformation in the AI space as many tech companies actively roll out their AI strategies.
Recently, Infinix teased its official social media channels with the message, “Welcome to Gen Beta.” We have heard that Infinix will hold a launch event on March 20 to unveil its “Infinix AI∞ Beta” strategy and introduce new products, including the NOTE 50 series and AIoT devices.
Samsung has maintained its leadership in AI with its “Galaxy AI,” as well as with the introduction of its Home AI strategy and One UI operating system, demonstrating strong technical expertise. Additionally, OPPO has prioritized AI in its flagship products, positioning the brand to capture a share of the AI smartphone market.
Infinix, on the other hand, focuses on young consumers by building mobile AI experiences that emphasize localized customization and accessibility. According to reliable sources, the Infinix NOTE 50 series, equipped with One-Tap Infinix AI∞, offers powerful on-screen intelligence—from basic Q&A tasks to advanced features like recognizing addresses and creating multiple new contacts and calendar entries. These unique features are set to launch soon, generating significant anticipation among industry experts and consumers worldwide.

Expanding its ambitions beyond mobile AI, Infinix is also venturing into the AIoT space with its “AI For All” vision, aiming to seamlessly integrate advanced technology into everyday life. At its upcoming launch, Infinix will unveil a range of AIoT products, including AI rings and AI Buds. For example, the ultra-lightweight AI ring offers an effortless wearing experience while accurately monitoring health indicators such as sleep, heart rate, and blood oxygen levels—merging health and fashion. Meanwhile, the Infinix AI Buds promise exceptional noise cancellation and are expected to support translation across an unprecedented range of languages. With powerful features offered at an affordable price, Infinix is making AI truly accessible to everyone.

Building anticipation further, Infinix has made significant strides this year. At the recently concluded MWC, the company unveiled two game-changing concepts—SolarEnergy-Reserving Technology and E-Color Shift 2.0—that have sparked widespread global discussions on AI in eco-tech and mobile personalization. This strategic AI upgrade could pave the way for new growth. The question now is whether Infinix can break through the competition, rivaling industry leaders like Samsung and OPPO, and truly make AI technology accessible to the public. All eyes are on Infinix’s upcoming AI Launch Event for what comes next.
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