When Hisense unveiled its massive 116-inch 165Hz RGB MiniLED TV at Anson’s The Link in Makati, it wasn’t just another product launch; it was a declaration. A company known for redefining home entertainment worldwide just brought the world’s largest commercially available RGB MiniLED TV to Philippine shores. This time, it’s not just about size; it’s about showing what’s next in display innovation.
Beyond Big: A new era of display technology
What sets Hisense 116UX apart from what we currently have in the market is not just its monumental size but the technology that makes it possible. Traditional displays, even the best OLEDs and QLEDs, rely heavily on filtered light to produce color. Hisense’s new RGB MiniLED technology has formalized a new way of using red, green, and blue LEDs directly from the backlight level.
This entails that TV controls color and brightness independently for each hue, achieving true 3D color control and hyper-realistic accuracy that standard panels, to which we are accustomed, simply can’t match, according to Hisense. With over 20,000 local dimming zones, 95% BT.2020 color coverage, and a staggering 8,000 nits of peak brightness, the 116UX is delivering depth, contrast, and clarity to Filipinos without requiring any special aid, such as viewing glasses. It also supports every major HDR format available, including Dolby Vision, Dolby Vision IQ, HDR10, HDR10+, HDR10+ Adaptive, and HLG, ensuring that every frame is optimized for cinematic brilliance.
When talking engineering, it is a gargantuan leap, and one that Hisense proudly claims to have pioneered.
Power meets efficiency
It is easy to assume that a 116-inch display running at a whopping 165hz would be a power-hungry monster, but Hisense’s engineering proves otherwise. The 116UX is built to be as smart as it is strong, powered by the Hi-View AI Engine X, a processor designed not only for top-tier performance but also for precise energy management.
Through AI Energy Control, the TV dynamically adjusts brightness at the pixel level and optimizes power use in real time, allowing darker scenes to consume less energy without sacrificing those deep cinematic blacks. Every moment the display is on, the processor fine-tunes brightness and contrast to match what is happening on screen.
Despite its advanced RGB MiniLED backlighting and ultra-fast refresh rate, the 116UX remains impressively efficient by channeling power only where it is needed most. For consumers investing in such a premium display, that efficiency matters. Hisense did not just build a massive and powerful screen; it built one that knows how to think, save, and still shine.
Sound that matches the screen
Of course, visuals are only half the experience. The 116UX is equipped with AI Sound technology that automatically detects dialogue, balances levels, and adapts audio output to match the scene and room environment. To provide high-end sound that complements the screen’s size, Hisense pairs the TV with a 6.2.2-channel CineStage X Surround system, which was created in partnership with Devialet and the Opéra de Paris. The sound design guarantees that the viewing experience is cinematic in every way, whether it is through the deep bass produced by the integrated subwoofer or clear dialogue produced by the top-firing and side-firing speakers. This collaboration brings high-grade listening experiences directly into the living room, ensuring that the scale of the sound perfectly matches the scale of the screen.
Engineering the near impossible
Scaling a display to the size of the 116UX is not just about making things bigger. It requires managing heat, precision, and quality control at a level never before achieved in a commercially available TV. Each RGB LED must remain perfectly aligned and calibrated to maintain accurate color across such a massive surface. Hisense’s growing reputation for engineering excellence is evident in the extensive research and development that went into achieving this consistency without increasing power consumption or causing the panel to overheat.
Even in well-lit spaces, the TV’s stunning images remain vivid thanks to its Anti-Reflection Pro coating, which also reduces glare that is commonly an issue for massive panels such as this one. Additionally, with AMD FreeSync Premium Pro, Auto Low Latency Mode (ALLM), and variable refresh rate support (48–165 Hz), the 116UX offers gamers and movie buffs alike next-level responsiveness and cinematic accuracy.
A market statement, not just a product
At nearly two million pesos SRP, this isn’t a TV for every household. But that’s exactly the point. The Hisense 116UX RGB MiniLED is a statement product, not a mass-market TV just yet. Its size, technology, and price place it firmly in the niche category, appealing to early adopters, tech enthusiasts, and luxury buyers who want something truly extraordinary. Those looking for the next BIG thing. While it may be difficult to move large sales volumes at this tier, Hisense appears to be aiming for something bigger than numbers.
This launch is less about immediate sales and more about making a statement of capability. By bringing such an advanced display to market, Hisense is declaring its technological leadership to the rest of the industry and showing that it can compete head-on with more well-known global giants. In doing so, the company positions itself as a brand willing to innovate boldly, even for a smaller market segment, to demonstrate just how far its engineering and design have come.
Price, availability, and special launch perks
The Hisense 116UX RGB MiniLED TV is now available at Anson’s The Link in Makati at a promo price of ₱1,249,999 for straight cash payments, with a regular SRP of ₱1,999,999. It will also roll out soon to select participating stores nationwide.
As a bonus, the first three buyers will receive a limited-edition commemorative token, a fitting keepsake for owning one of the most advanced TVs in the world.
A bigger display and an even bigger vision
With the 116UX, Hisense is not just showcasing its engineering capability. It is redefining what “premium” means in the age of smart displays and continuing to climb the ever-rising ladder of display innovation. The brand’s investment in RGB MiniLED technology demonstrates a clear intent to lead, not follow, in the global race for display innovation.
It is big, it is bold, and it offers a glimpse into the presumably not-so-distant future of home entertainment that is brighter, smarter, and larger than ever before.
