Alibaba Cloud’s storage platform has over 11,000 hours of Olympics 2024 games content available on its cloud-based portal, which will include live sessions and athlete interviews, for its rights holders.
Content+, its OBS content delivery platform, will allow media rights holders (MRH) to “create their own highlights” from any part of the world in a short amount of time.
Giving access to Olympics’ 2024 games, Alibaba Cloud wants to ensure a seamless remote production that will encourage broadcasters to produce more content.
President of International Business at Alibaba Cloud Selina Yuan, said that they are “very excited” to see the evolution of broadcasting from the Tokyo Olympics in 2020 to this year’s Paris Olympics.
“We are honored to support Paris 2024 as the most digitally compelling Olympics ever,” the president said.
Alibaba Cloud claims that there is a 15 percent increase in available Olympics 2024 content compared with the Tokyo 2020 games.
Moreover, Alibaba Cloud and OBS enhanced the viewer experience with the help of AI in its newly-launched OBS Cloud 3.0.
For one, the OBS Multi-Camera Replay systems has the frame-freeze and slow-motion replays of performances of the athletes. In this way, viewers can have access to a more detailed viewing of the athletes’ movements.
Alibaba Cloud will provide 17 systems all over 14 venues that will cover 21 sports. The sports will include rugby sevens, badminton, track and field, basketball, beach volleyball, tennis, judo, BMX freestyle, and more.
The footage will be uploaded in the cloud, where Alibaba’s AI will do a live reconstruction and real-time 3D rendering. After that, these will be shared as replays, whether through live or non-live feeds.
In addition to that, Alibaba Cloud will also be bringing the OBS Olympic Video Player, an “advanced multi-platform video player service.” This service will provide rights holders to deliver high-quality videos to their audiences.
The cloud company has been a worldwide partner for the Olympics since 2017. It was the same company that supported the first Olympic Games that was broadcasted via cloud during the pandemic, the Tokyo Games in 2020.
