Power Mac Center has upgraded its SM Aura branch into an Apple Premium Partner store, bringing retail, training, and repair services together in one location in Bonifacio Global City.
The Apple Premium Partner designation is the highest tier given to Apple reseller stores worldwide. Power Mac Center SM Aura first opened in April 2014 and has now been redesigned to follow Apple’s premium store look while expanding the services available to customers.
Located on Level 2 of SM Aura, the store houses the retail area, training center, and service center on the same floor. It is open Mondays to Sundays from 10 a.m. to 10 p.m.
The opening also marks Power Mac Center’s 33rd store opening in 2026.
Customers visiting the SM Aura branch can avail themselves of opening promotions until Sept. 27, 2026, including:
- Up to Php36,000 off select MacBook Pro models
- Up to Php19,500 off select iPad models
- Up to Php13,000 off select Apple Watch models
- Up to Php11,000 off select iPhone models
- Up to Php2,000 off select AirPods models
- Up to 20% off select premium accessories
- Up to 25% off select Apple accessories when purchased with an Apple device
The training center will also hold free group demonstrations every Friday to Sunday. Sessions will cover topics such as creating with an iPad, using the camera features of the iPhone 17 series and iPhone Air, personalizing Apple devices, and using features that allow different Apple products to work together.
The service center is offering separate promotions, including up to 20% off diagnostic fees for iPhone, MacBook, AirPods, Apple accessories, and Beats products, as well as up to 10% off software fees for Apple devices. These offers are available at the SM Aura branch until Sept. 25, 2026.
Customers buying a new iPhone may also enroll in 1Protect, a device protection service developed by bolttech in partnership with Power Mac Center and powered by AppleCare Services.
Depending on the plan, benefits may include:
- One no-questions-asked device switch per year
- One-time device replacement during the service plan
- Replacement if the device can no longer be repaired
- Unlimited repair requests for accidental and liquid damage
- Apple-authorized repairs worldwide using genuine Apple parts
- Free pickup and delivery for eligible repairs in the Philippines
New iPhones bought from Power Mac Center may be enrolled within 60 days of purchase.
Purchases at the SM Aura store and Power Mac Center’s online store also earn rewards through the company’s 1 Infinite loyalty program.
Members can redeem points for devices, accessories, selected services, training courses, and other fees. The regular conversion is 1 point for every Php1 in redemption value, while selected promotional periods can raise the value to as much as Php3 per point.
Members can also receive up to 50% off Apple training courses and access other exclusive benefits.
