ManageEngine has expanded its Philippine presence with the formation of its first local team, a move aimed at strengthening support for more than 500 customers as the country accelerates its shift toward digital services.
The IT management solutions provider, which now serves more than 500 Philippine customers, said the local expansion comes amid rising demand for integrated AI-driven IT operations across both the public and private sectors.
“The idea is to work very closely with them, ensure they are trained, they are certified, very strong capabilities, not just on our products, but also at the IT management level,” said Arun Kumar, ManageEngine’s Arun Kumar, the regional director for Asia Pacific, during a media briefing on November 19, at the Shangri La Hotel in Makati.
Kumar said that the establishment of a Philippine team, where the company has been present since around 2003, reflects ManageEngine’s growing footprint in Southeast Asia amid sharply accelerating digital adoption.
He noted that the company has been recording annual growth rates of 25 percent in the region, with the Philippines emerging as a key market for both cloud-based and on-premise IT solutions.
He emphasized that one of the biggest challenges facing Philippine enterprises is the “siloed approach” to IT operations, where organizations use multiple tools that do not communicate or share data.
This fragmentation, he said, slows down response times, preventing companies from taking advantage of more advanced automation and AI-driven capabilities.
“The risk today is definitely the siloed approach… they have multiple tools which really don’t talk to each other,” Kumar said.
“When you get your data right, the AI also gives you better outcomes. That is where we see a big gap, especially in Southeast Asia, including the Philippines.”
The company is positioning its unified IT management platform as a way for local organizations to streamline operations, strengthen cybersecurity posture, and automate routine tasks.
ManageEngine said its AI features can help IT teams prioritize vulnerabilities, correlate alerts, and orchestrate responses more efficiently.
Kumar added that demand is particularly strong among small and medium enterprises (SMEs), which make up roughly 60 to 70 percent of ManageEngine’s customer base in the country.
Small to large enterprises
He said small-to-mid-size enterprises (SMSEs) benefit from the company’s modular pricing, allowing them to subscribe only to the tools they need rather than committing to multi-year enterprise-wide contracts.
They offers solutions including ServiceDesk Plus for IT service management, Endpoint Central for device management, OpManager Plus for network monitoring, and AppCreator for low-code app development.
“They do not need to buy the entire platform. They can always buy very specific modules depending on what they need,” Kumar said.
He emphasized that small teams or organizations with limited IT budgets can begin with ManageEngine’s free versions.
“As you grow and scale, you can always move to the paid versions,” Kumar said.
Kumar added that the company offers a 30-day trial for organizations that want to test features before committing.
For customers ready to expand, ManageEngine provides flexible licensing options.
“You don’t need to sign multi-year contracts. You can pay per license, per device—monthly, quarterly, or yearly.”
Workshops
Alongside the new Philippine team, ManageEngine is expanding its capacity-building programs, offering product workshops, certification tracks, and training sessions open to both customers and public participants.
Kumar said these initiatives aim to strengthen local IT capabilities and help organizations keep pace with rapid changes in cybersecurity and digital operations.
Looking ahead, he said the company will continue to invest in Southeast Asia through additional hiring and potential office expansions, adding that the region remains one of ManageEngine’s fastest-growing markets globally.
“We will continue to invest, continue to make more hiring, open up offices—and never know, probably data centers too are down the track,” Kumar said.
