Ice, mocktails, and high-tech fridges? LG brought the chill vibes—both figuratively and literally— to Bonifacio High Street with a day-long event that showcased their newest refrigerator lineup featuring the Auto Ice Maker. The result? Nonstop ice, sleek appliances, and a whole lot of cool moments.
The day started with a media-exclusive program, where LG Philippines Managing Director Mr. Nakhyun Seong introduced the new fridge lineup, “LG’s newest refrigerator lineup that comes with the auto ice maker – designed for fresh food, cool drinks, and smarter living. This innovation brings convenience and efficiency to your home. We are committed to making life better, and we are excited to share this with you today. We hope you enjoy the event and experience the future of refrigeration with LG.”
Product Manager for Refrigerators Mr. Jillian Yap then took the stage to spotlight what sets the new fridges apart, “The LG Auto Ice Maker is designed to make life easier by providing a steady supply of ice whenever you need it,” he explained. “It’s all about adding convenience to your daily routine, whether you’re hosting friends or just relaxing with a cool drink after a busy day.”
Guests got a closer look at the lineup, which includes:
▪️23.8 cu.ft French Door models with InstaView™ (knock to peek inside), Linear Cooling™, Door Cooling™, and Hygiene Fresh+™
▪️12.7 cu.ft bottom freezers with a sleek flat door design, Fresh Zone, Multi-Air Flow, and finishes like Prime Silver and Black Mirror—one model also features InstaView™
▪️Top freezer variants in sizes up to 17.4 cu.ft with Water Dispensers and the Spaceplus™ Ice System for compact, ice-on-demand storage
All units are LG ThinQ-compatible, so you can control settings or get alerts straight from your phone.
Mocktail Time with Dimples and Ian
Actress and mom Dimples Romana joined mixologist Ian Libang for a mocktail-making session using—you guessed it—ice from the Auto Ice Maker. With media guests joining in, the duo demoed how easy it is to whip up cool drinks when ice is always on tap.
Dimples shared her own experience, “I’m sure these drinks will be a hit! With LG’s Auto Ice Maker, I’ll always have ice ready—it’s so convenient and makes preparing drinks so much easier,” she said. She added, “It’s such a game-changer, especially when hosting or just enjoying a quiet night at home. Having ice ready anytime means less hassle and more time to enjoy with family and friends.”
Guests also got to try mocktail recipes created just for the event by Libang—highlighting how much of a difference ice can make in the drink experience.
Cool Tech, Cooler Crowd
Capping off the program, LG Philippines Product Director for Home Appliances Mr. Jun Lee expressed his gratitude, “Today marks a significant milestone as we introduce the LG Refrigerator with an Auto Ice Maker, reflecting our commitment to innovation and excellence.” He added, “We truly appreciate the collaboration from our partners and media—this is just the beginning. We’re excited for more opportunities to connect, engage, and showcase what’s next. Let’s continue building something extraordinary together. Life’s Good when innovation meets everyday convenience.”
The fun continued in the afternoon as the venue opened to consumers. Another mocktail session with Libang and partner brands Chingu Cafe, Milkis, and Locally drew a crowd eager to learn party-ready drink tricks. Attendees explored hands-on experience zones, checked out the fridge lineup up close, and some lucky winners went home with sleek LG appliances.
Here’s to Cooler Days Ahead
Ready to level up your fridge game? LG’s latest lineup makes it easy to keep drinks cold, food fresh, and your day hassle-free. Planning a get-together or just winding down solo? LG’s got the ice situation sorted.
Life’s good when it’s cool.
Like and follow LG Philippines’ social media accounts (@lgphilippines) on Facebook, Instagram and TikTok and visit www.lg.com/ph/refrigerator/all-refrigerator/ for more information.
