Gen Zs are the generation with the least savings. Given lower access to credit, faced income gaps due to pandemic-induced job losses in the Philippines which prompted them to seek alternative finance methods.
Author: Aleksei Kosenko
We keep hearing the word “phygital” in this post-pandemic reality but what does it really mean? The growth of e-commerce in the Philippines only started going uphill in 2020, its market expected to grow by 22.9 percent at the end of 2023 after rising to 31.3 percent of the year prior, according to the data and analytics firm GlobalData. This will continue to grow at a compound annual growth rate (CAGR) of 11-17% until 2028, caused by the digital acceleration of society in the last three years that definitively altered the financial behavior of Filipinos as online platforms started becoming…