Samsung has announced its latest lineup of AI TVs for 2025.
The new AI TVs are powered by Samsung Vision AI which brings new innovations in enhanced entertainment, productivity, connectivity, and personalization. During a preview event held on May 29 at The Podium Hall in Ortigas, Samsung highlighted the various features of the new AI TVs with a live demonstration of Vision AI.

The 2025 lineup includes the Neo QLED 8K, Neo QLED, QLED, OLED, and The Frame models. The flagship Neo QLED 8K is powered by a dedicated neural processing unit (NPU), the NQ8 AI Gen3 Processor, Samsung’s most advanced to date. It delivers stunning 8K resolution with upscaling capabilities, enhanced by anti-glare technology that ensures clarity even in bright settings. Samsung’s Real QLED TVs use real quantum dot technology to create a billion shades of color while delivering better color accuracy, viewing angles, and brightness.

Samsung OLED TVs promise a smoother and faster gameplay experience with an impressive 165Hz refresh rate making it ideal for games. Motion Xcelerator technology ensures crisp visuals at incredibly fast speeds and smooth motion performance, particularly beneficial for games that support variable refresh rates. The Frame, Samsung’s art-centric television with anti-glare matte display, can access an expanded Art Store featuring over 3,000 artworks from leading global museums and galleries, allowing users to transform their TV into a work of art. Users can even create their own art wallpaper using the AI TV’s generative AI feature.
Samsung’s Vision AI has several tricks up its sleeve such as 8K content upscaling using its dedicated NPU. Another intuitive AI-powered feature is Universal Gesture which allows TVs to be controlled even without a remote. With a compatible Samsung Galaxy Watch, users can use the motion of their wrist for navigating through a TV screen. With Live Translate, the AI TVs can automatically detect and translate the language of a show into another language. Pet owners can take advantage of Samsung Vision AI’s support of SmartThings Pet Care for monitoring their pets. Vision AI-powered TVs can also connect and display other smart devices onscreen such as Samsung’s Bespoke AI refrigerator.

The unveiling of the 2025 Vision AI TV lineup signifies Samsung’s continued drive to innovate and integrate advanced AI capabilities into its home entertainment offerings, aiming to enrich the lives of Filipino consumers through intelligent and personalized technology.
As an added bonus for customers who pre-order Samsung Vision AI TVs from June 1 to 30, they can avail of exclusive offers included with each TV purchase such as a free Samsung AI Q soundbar and up to P65,000 off on Samsung AI TVs plus a chance to win another Vision AI TV worth P349,999 or a Q Soundbar in a raffle.