Author: Jayvee Fernandez

I’ve been using the iPad since 2021 to create music for different videos. Because of iCloud, I’m able to sync my previous tracks to my 2025 iPad Pro M5 from my iPad Pro 11 inch (the M1 series released in 2021). Ever since Garageband implemented the “DJ format” of creating music on a tablet, this became my intuitive go-to for creating music. I think when people ask whether they should get a Macbook Pro or an iPad since there are intersecting use cases, I really just ask if they do a lot of things with their hands — handling tracks…

If 2024 and 2025 were the years of “Let’s see what ChatGPT can do,” 2026 is the year businesses are finally putting their money where their mouth is. According to the latest Lenovo CIO Playbook, we’ve officially moved past the “playing around” phase. A massive 96% of companies across the ASEAN+ region (including Singapore, Malaysia, and Thailand) are planning to hike their AI budgets this year by an average of 15%. It’s Not Just an “IT Thing” Anymore One of the most interesting shifts is who is actually paying for these tools. It used to be that the IT department…

Finally, pro-grade software Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage are now available on a monthly subscription basis. If you are a creator who found paying full price for Logic Pro or Final Cut Pro too heavy on the wallet for a one-time fee, you can finally rejoice in the fact that Apple has made a full suite available on a monthly subscription basis at affordable rates starting January 29 2026. Here’s the official pricing for the Philippine market: “Apple Creator Studio is a great value that enables creators of all types to pursue their craft…

It’s like an IKEA but for wireless office solutions. As coworking spaces experience challenges in the past decade, there seems to be a silver lining with newer business models in shared office spaces. I met Sherwin de la Cruz a lifetime ago when he was still involved in the media business. Before the dawn of streaming he used to rent out DVD subscriptions with Samsung media players. Today he’s well past that, renting out coworking spaces instead as the Managing Director and Founder of Axon Group, the entity behind Quad. Quad is more than just a coworking space. As a…

It’s almost a sort of tradition that at the start of the year, HONOR Philippines sends us their latest X9 series smartphone to be subjected to a physical endurance test. You’ve probably seen the ads: with the X9b, X9c, and the now, the X9d being subjected to all sorts of ridiculous stress tests: being thrown off a helicopter, a plane, being on the receiving end of a boxing glove, mimicking a sledgehammer to smash concrete, and now, being smashed into the bulletproof chassis of a Tesla Cybertruck. Friends, this is marketing. And if it is one thing that marketing teaches…

Remember Clippy on your Windows 98 machine? Back in the 90’s we had a helpful animated paper clip that would assist us in Microsoft Office tasks. Fast forward to today, Clippy has evolved into an AI companion that you can talk to. Not only is it your “copilot” in productivity, it’s also a personal assistant for things outside work like planning meals and vacations. All this is possible with the new Copilot+PC for Windows 11. But how do you know if your computer has these features? More than just a marketing label, Copilot+PC represents a fundamental shift in how hardware…

Stephen Cheng is a man about town. A figurehead in consumer tech with strong marketing agency roots, he’s driven, cordial, and sets challenging yet realistic expectations for the people in his immediate circle. In short, a man of HONOR, literally and figuratively. As Vice President of HONOR Philippines, Stephen leads one of the fastest-growing smartphone brands in the country. But beneath the sleek campaigns and sold-out launches is a marketer, entrepreneur, and family man who lives by the values of consistency, creativity, and care. He’s not one to sugarcoat the grind either. “Running a business is never easy. Nothing truly…

Growing up, I was taught that if generosity was a cup, it then should always have to overflow. Symbolic, but there’s truth to it – that good things are best experienced when shared. And it being the holidays, we’ve hyperfocused on the act of generosity. This focus on sharing good fortune is exactly what Maya is banking on with its massive Twinyonaryo campaign. Maya is challenging users to bring a friend into the fold for a chance to win one million pesos—for themselves and their preferred bestie. The core question Maya is asking is simple: “Kaninong buhay ang babaguhin mo…

The old adage ‘nothing is certain except death and taxes’ is going to be the banner statement in tech for 2026. I’m referring to the death of jobs in the BPO sector and the huge “AI tax” on consumer electronics due to the overall increase in demand for RAM for data centers. Since 2024, I’ve been covering the BPO sector from a macroscrope. The motherhood statement by Jimmy Go, President and CEO of VST ECS was that globally, AI is poised to replace 85 million jobs. But it will also create 70 million jobs. I asked myself where does the…

It’s been more than a month since I unboxed the Apple iPhone 17 Pro Max. I’ve written about the launch rather extensively here and here. I have been remiss, however, with the two other devices that came with it: the 46mm Apple Watch Series 11 and the AirPods Pro 3. Not that I have not been using them. In fact, I have, rather extensively. But I found myself to be in a rather unique position as a reviewer because I will admit that this is the first time I’ve actually used an Apple Watch and an AirPods. It is not,…