In 2019, I boarded a plane to Hangzhou, diving headfirst into the beating heart of Alibaba, one of the most formidable tech giants on the planet. As the first Filipina content strategist on their design team, I plunged into an alien world where technology reigned supreme, yet behind it all was the relentless engine of humans who kept everything running. Alibaba had already mastered the art of selling to the masses. In the year I came on board, they boasted a staggering GMV of $38.4 billion during 11.11, or Singles Day. One sale had the ability to move that much…
